Shoghi
Bagul

AI-first product designer. I lead design engineering for SaaS and intelligent workflows: healthcare, energy, and enterprise products that have to work in the real world.

Design Lead, Tcules M.Des, NID Ahmedabad Ahmedabad, India

Experience

Full experience
Professional practice · 2020 — now Tcules · three titles
Tcules
dot zero three UX/UI Senior Design Lead

Writing

View all writing
AI isn’t killing design LinkedIn · May 2026 · The centre of value shifts back to thinking
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Who’s really in control? LinkedIn · Jun 2025 · A trust problem, not a usability one
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Building trust in AI-first interfaces Tcules · May 2025 · Open kitchens, not black boxes
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The handoff is being redefined LinkedIn · Jul 2026 · After Figma Config 2026
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I lead the work, then I sit in it.

At Tcules I run design as both a practice and a delivery function: pairing with founders, scoping ambiguous briefs, and staying on the file through handoff. Some weeks that means an agent workflow or a hiring screener trained on past recruitment cycles. Some weeks it means raising the floor for a team.

The through-line is the same: turn messy operational reality into an interface people can trust. I care about systems that survive the second product, not just the first mock.

Product thinking Complex workflows Design systems AI interaction UX research Presales
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